{"id":9643,"date":"2026-06-03T15:50:11","date_gmt":"2026-06-03T13:50:11","guid":{"rendered":"https:\/\/pdspraha.eu\/?p=9643"},"modified":"2026-06-03T16:05:55","modified_gmt":"2026-06-03T14:05:55","slug":"pds-a-vf-zrusily-verejnou-zakazku","status":"publish","type":"post","link":"https:\/\/pdspraha.eu\/en\/pds-a-vf-zrusily-verejnou-zakazku\/","title":{"rendered":"Pra\u017esk\u00e1 developersk\u00e1 spole\u010dnost a Nada\u010dn\u00ed fond Vltavsk\u00e9 filharmonie zru\u0161ily ve\u0159ejnou zak\u00e1zku zaji\u0161t\u011bn\u00ed slu\u017eeb extern\u00ed komunikace k projektu Vltavsk\u00e1 filharmonie"},"content":{"rendered":"[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” row_position_desktop=”default” row_position_tablet=”inherit” row_position_phone=”inherit” overflow=”visible” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” flex_gap_desktop=”10px” column_element_direction_desktop=”default” column_element_spacing=”default” desktop_text_alignment=”default” tablet_text_alignment=”default” phone_text_alignment=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_backdrop_filter=”none” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” column_position=”default” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” animation_type=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text css=”” text_direction=”default”]\n

Pra\u017esk\u00e1 developersk\u00e1 spole\u010dnost a Nada\u010dn\u00ed fond Vltavsk\u00e9 filharmonie dnes zru\u0161ily ve\u0159ejnou zak\u00e1zku Zaji\u0161t\u011bn\u00ed slu\u017eeb extern\u00ed komunikace k\u00a0projektu Vltavsk\u00e1 filharmonie, kterou v\u00a0souladu se z\u00e1konem o zad\u00e1v\u00e1n\u00ed ve\u0159ejn\u00fdch zak\u00e1zek spole\u010dn\u011b vyhl\u00e1sily dne 7. dubna 2026. Navzdory tomu, \u017ee v\u00fdb\u011brov\u00e9 \u0159\u00edzen\u00ed bylo p\u0159ipraveno na profesion\u00e1ln\u00ed \u00farovni, se veden\u00ed projektov\u00e9ho t\u00fdmu Vltavsk\u00e9 filharmonie, Pra\u017esk\u00e9 developersk\u00e9 spole\u010dnosti a Nada\u010dn\u00edho fondu Vltavsk\u00e9 filharmonie shodla na jeho zru\u0161en\u00ed.<\/strong><\/em><\/h4>\n


\nOd\u016fvodn\u011bn\u00ed: <\/strong><\/em><\/h4>\n

Toto rozhodnut\u00ed navazuje na prob\u00edhaj\u00edc\u00ed ve\u0159ejnou diskusi o pot\u0159ebnosti a nastaven\u00ed ve\u0159ejn\u00e9 zak\u00e1zky a na debatu, kter\u00e1 prob\u011bhla na jedn\u00e1n\u00ed Zastupitelstva hl. m. Prahy dne 28. kv\u011btna 2026. Z n\u00ed jednozna\u010dn\u011b vyplynulo, \u017ee dokon\u010den\u00ed zad\u00e1vac\u00edho \u0159\u00edzen\u00ed nen\u00ed z pohledu z\u00e1stupc\u016f Zastupitelstva hl. m. Prahy \u017e\u00e1douc\u00ed. Ji\u017e dne 23. kv\u011btna 2026 zadavatel\u00e9 informovali \u00fa\u010dastn\u00edky o p\u0159eru\u0161en\u00ed zad\u00e1vac\u00edho \u0159\u00edzen\u00ed v kvalifika\u010dn\u00ed f\u00e1zi a rozhodli se nepokra\u010dovat do f\u00e1ze pod\u00e1v\u00e1n\u00ed nab\u00eddek. N\u00e1sledn\u00fd v\u00fdvoj diskuse zastupitel\u016f hl. m. Prahy vedl k z\u00e1v\u011bru, \u017ee ani v p\u0159\u00edpad\u011b dokon\u010den\u00ed zad\u00e1vac\u00edho \u0159\u00edzen\u00ed a uzav\u0159en\u00ed r\u00e1mcov\u00e9 dohody by nebylo mo\u017en\u00e9 v\u00a0t\u00e9to podob\u011b d\u016fvodn\u011b o\u010dek\u00e1vat jej\u00ed re\u00e1ln\u00e9 vyu\u017e\u00edv\u00e1n\u00ed a \u010derp\u00e1n\u00ed.<\/strong><\/em><\/h4>\n


\n<\/em>Parametry v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed<\/strong><\/p>\n

V\u00fdb\u011brov\u00e9 \u0159\u00edzen\u00ed bylo p\u0159ipravov\u00e1no s ohledem na dal\u0161\u00ed etapu projektu a na\u010dasov\u00e1no tak, aby jeho v\u00fdsledek byl zn\u00e1m v dob\u011b o\u010dek\u00e1van\u00e9ho z\u00edsk\u00e1n\u00ed rozhodnut\u00ed o povolen\u00ed z\u00e1m\u011bru stavby, tj. ke konci roku 2026 nebo v\u00a0prvn\u00edm \u010dtvrtlet\u00ed roku 2027. Pr\u00e1v\u011b v t\u00e9to f\u00e1zi lze o\u010dek\u00e1vat v\u00fdrazn\u00fd n\u00e1r\u016fst n\u00e1rok\u016f na komunikaci sm\u011brem k ve\u0159ejnosti, m\u00e9di\u00edm a dal\u0161\u00edm zainteresovan\u00fdm skupin\u00e1m v souvislosti s p\u0159\u00edpravou realizace projektu. Sou\u010dasn\u011b na stejn\u00fd term\u00edn je pl\u00e1nov\u00e1no zah\u00e1jen\u00ed rozs\u00e1hl\u00e9 fundraisingov\u00e9 kampan\u011b Nada\u010dn\u00edho fondu Vltavsk\u00e9 filharmonie. <\/em><\/p>\n

Ve\u0159ejn\u00e1 zak\u00e1zka byla nastavena jako r\u00e1mcov\u00e1 dohoda s maxim\u00e1ln\u00edm finan\u010dn\u00edm r\u00e1mcem 80 milion\u016f korun bez DPH na obdob\u00ed \u010dty\u0159 let pro ob\u011b instituce. Jej\u00edm c\u00edlem bylo vysout\u011b\u017eit optim\u00e1ln\u00ed hodinov\u00e9 sazby odborn\u00fdch kapacit a podm\u00ednky spolupr\u00e1ce, nikoli p\u0159edem z\u00e1vazn\u011b objednat konkr\u00e9tn\u00ed objem slu\u017eeb. Uzav\u0159en\u00edm smlouvy by nevznikla povinnost slu\u017eby \u010derpat ani vy\u010derpat cel\u00fd finan\u010dn\u00ed r\u00e1mec. Ve\u0161ker\u00e1 pln\u011bn\u00ed m\u011bla b\u00fdt zad\u00e1v\u00e1na bez pau\u0161\u00e1ln\u00edch plateb, v\u00fdhradn\u011b na z\u00e1klad\u011b aktu\u00e1ln\u00edch pot\u0159eb projektu, jednotliv\u00fdch popt\u00e1vek a jejich nacen\u011bn\u00ed. Skute\u010dn\u00fd rozsah \u010derp\u00e1n\u00ed by nav\u00edc byl v\u017edy pod\u0159\u00edzen schv\u00e1len\u00fdm rozpo\u010dt\u016fm hlavn\u00edho m\u011bsta Prahy a Nada\u010dn\u00edho fondu Vltavsk\u00e9 filharmonie v jednotliv\u00fdch letech.<\/p>\n


\n<\/em>Aktu\u00e1ln\u00ed stav k\u00a03. \u010dervnu 2026<\/strong><\/p>\n

Do v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed se p\u0159ihl\u00e1silo celkem 10 p\u0159edn\u00edch agentur. V\u0161echny byly dnes informov\u00e1ny
\no zru\u0161en\u00ed v\u00fdb\u011brov\u00e9ho \u0159\u00edzen\u00ed. To znamen\u00e1, \u017ee nikdo nebyl vybr\u00e1n a s\u00a0nik\u00fdm nebyla podeps\u00e1na r\u00e1mcov\u00e1 smlouva.<\/p>\n

\u201eVelmi si v\u00e1\u017e\u00edme \u010dasu, kter\u00fd v\u0161ech 10 komunika\u010dn\u00edch firem v\u011bnovalo sv\u00e9 p\u0159ihl\u00e1\u0161ce. Stoj\u00edm si za t\u00edm, \u017ee v\u00fdb\u011brov\u00e9 \u0159\u00edzen\u00ed bylo p\u0159ipraveno na z\u00e1klad\u011b nejvy\u0161\u0161\u00edch odborn\u00fdch standard\u016f, a proto pro n\u00e1s jeho zru\u0161en\u00ed v\u016fbec nebylo jednoduch\u00e9. P\u0159i jeho p\u0159\u00edprav\u011b jsme konzultovali nastaven\u00ed zak\u00e1zky s odborn\u00edky z trhu a usilovali o maxim\u00e1ln\u00ed odbornou i procesn\u00ed kvalitu. D\u016fv\u011bra ve\u0159ejnosti, transparentnost a srozumitelnost cel\u00e9ho procesu jsou pro n\u00e1s stejn\u011b d\u016fle\u017eit\u00e9 jako jeho odborn\u00e1 a procesn\u00ed spr\u00e1vnost,\u201c <\/em>uv\u00e1d\u00ed Petr Urb\u00e1nek<\/strong>, \u0159editel Pra\u017esk\u00e9 developersk\u00e9 spole\u010dnosti.\u00a0 \u00a0<\/em><\/p>\n

Projektov\u00e1 p\u0159\u00edprava Vltavsk\u00e9 filharmonie pokra\u010duje podle pl\u00e1nu a zru\u0161en\u00ed ve\u0159ejn\u00e9 zak\u00e1zky na tom nic nem\u011bn\u00ed. Na podzim leto\u0161n\u00edho roku je v\u00a0pl\u00e1nu podat \u017e\u00e1dost o povolen\u00ed z\u00e1m\u011bru stavby, kter\u00e1 je kl\u00ed\u010dov\u00fdm krokem na cest\u011b k realizaci projektu. V n\u00e1sleduj\u00edc\u00edch t\u00fddnech bude vyhodnoceno, jak\u00fdm zp\u016fsobem zajistit komunikaci p\u0159\u00edpravy stavebn\u00ed realizace projektu v\u00a0jeho dal\u0161\u00ed f\u00e1zi.<\/p>\n

P\u0159\u00edlohy:<\/strong>
\nhttps:\/\/apra.cz\/stanovisko-apra-k-vyberovemu-rizeni-na-komunikaci-vltavske-filharmonie\/<\/span><\/a><\/p>\n

 <\/p>\n

\u2217\u2217\u2217\u2217\u2217<\/span><\/p>\n

Pra\u017esk\u00e1 developersk\u00e1 spole\u010dnost (PDS)<\/strong> je p\u0159\u00edsp\u011bvkov\u00e1 organizace hl. m. Prahy, kter\u00e1 se v\u011bnuje odborn\u00e9 p\u0159\u00edprav\u011b projekt\u016f dostupn\u00e9ho m\u011bstsk\u00e9ho n\u00e1jemn\u00edho bydlen\u00ed a dal\u0161\u00edch projekt\u016f ve ve\u0159ejn\u00e9m z\u00e1jmu (nap\u0159\u00edklad Vltavsk\u00e9 filharmonii). PDS bylo sv\u011b\u0159eno k hospoda\u0159en\u00ed v\u00edce ne\u017e 90 hektar\u016f m\u011bstsk\u00fdch pozemk\u016f, na kter\u00fdch se po\u010d\u00edt\u00e1 s v\u00fdstavbou 6 000 a\u017e 8 000 m\u011bstsk\u00fdch byt\u016f v horizontu 10 \u2013 15 let.<\/p>\n

Od roku 2022 je samostatnou sou\u010d\u00e1st\u00ed PDS projektov\u00fd t\u00fdm Vltavsk\u00e9 filharmonie, kter\u00fd m\u00e1 na starosti nejen intenzivn\u00ed projektovou p\u0159\u00edpravu nov\u00e9ho n\u00e1rodn\u00edho hudebn\u00edho centra, ale tak\u00e9 koordinaci \u0159ady souvisej\u00edc\u00edch infrastrukturn\u00edch projekt\u016f, kter\u00e9 odstartuj\u00ed prom\u011bnu brownfieldu Bubny-Z\u00e1tory v novou plnohodnotnou a pulsuj\u00edc\u00ed m\u011bstskou \u010dtvr\u0165.<\/p>\n

Nada\u010dn\u00ed fond Vltavsk\u00e9 filharmonie<\/strong> byl zalo\u017een p\u0159ed rokem rozhodnut\u00edm zastupitelstva hlavn\u00edho m\u011bsta Prahy a jeho c\u00edlem je p\u0159ipravit a n\u00e1sledn\u011b realizovat fundraisingov\u00e9 kampan\u011b pro osloven\u00ed jak v\u00fdznamn\u00fdch priv\u00e1tn\u00edch a firemn\u00edch d\u00e1rc\u016f, tak i \u0161irok\u00e9 ve\u0159ejnosti. V\u00a0pr\u016fb\u011bhu leto\u0161n\u00edho podzimu pl\u00e1nuje fond edukativn\u00ed a informa\u010dn\u00ed kampa\u0148, na kterou by m\u011bly po z\u00edsk\u00e1n\u00ed rozhodnut\u00ed o povolen\u00ed z\u00e1m\u011bru stavby navazovat c\u00edlen\u00e9 fundraisingov\u00e9 aktivity.<\/p>\n

 <\/p>\n

Kontakt pro m\u00e9dia:<\/strong><\/p>\n\n\n\n\n\n
Eli\u0161ka Markov\u00e1<\/strong><\/td>\n<\/tr>\n
PR & Marketing Manager Vltavsk\u00e9 filharmonie<\/td>\n<\/tr>\n
markova@vltavskafilharmonie.cz<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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